Lesson Plan

4/22/07
Educational Computing
Webquest Lesson Plan


Your NAME:  Susan McKinstray


Type of Lesson: Webquest


Lesson Plan Title –Opening Day


Discipline and Topic –Business, Sports Marketing


Target Population –
Grade Level- High School Grades 10-12
Population Characteristics- Some students are taking this class as part of  a High School Major in the Business curriculum.  Many students are juniors and seniors who are on various sports teams and are interested in the subject  of Sports Marketing.
Lesson Groupings-Students will be working individually to complete the first task, and will work individually reviewing some of the websites.  Students will be working  in groups of 4-5 students to complete the second and third tasks.  In the second task , each student will develop a brochure and the group will develop one PowerPoint presentation.


Curriculum Links –This lesson is the culminating activity in a unit plan on Sports Marketing.  In this unit the students studied marketing firms, the global market and careers in Sports Marketing.  This lesson will link to everything they have learned about sports teams and will give them a real life activity in the career of a Sports Marketing manager.  After this lesson the students will be beginning a unit on Legal Issues for Sports Marketing and this lesson will tie into that as we discuss contracts and for players and the licensing  agreements needed when using sponsors to promote sports arenas, events and sports players.
New York State Learning Standards
Career Development and Occupational Studies(CDOS)
Standard 3a.6 Managing Information-Commencement Level -Students will use technology to acquire, organize and communicate information by entering , modifying, retrieving and storing data by creating a promotional plan using Microsoft Power Point.


Objectives –
Students will be able to develop questions to obtain information from the coach and members of a sports team.
Students will be able to compose an informational brochure about a school sports team.
Students will be able to create a Power-Point presentation that is a promotional advertisement of a sporting event.




Media Literacy Objectives –
Basic Skills- Explore a range of sources to find information of personal/professional interest
Critical Skills- Choose the most appropriate formats for presenting a range of information
Construction Skills-Differentially organize information so that it is effectively presented in a single nonprint product.


Materials and Timing –Computers with internet access, overhead projector for computer,  printer with paper, digital camera


Scope and Sequence –
  1. Day One:  Teacher introduces the webquest to the class as a whole using an overhead projector.  Teacher divides the students into groups of 4-5 students and assigns them to one of the sports teams, Boys Baseball, Girls Softball, Boys Tennis, Girls Tennis and Track and Field Team. 
  2. Students begin  the Self knowledge task and watch the video and review other websites.
  3. Day Two:  Students develop and type their papers on why they would be an excellent sports marketing manager.  Completed papers are printed and handed in.
  4. Day Three:  Students get together with their assigned team and review the begin the Design task by reviewing the resources and each student develops two questions for a total of  10 questions for the coaching staff and team members of their assigned sports team.
  5. Day Four:  Student groups interview and take pictures of their assigned sports team. Completed questionnaires will be handed in a for a grade.
  6. Day Five:  Students watch the tutorial on adding effects to Microsoft Word documents and they select a template for their brochure.
  7. Day Six:  Each student will design a promotional brochure for their time and hand in the completed  brochure for a grade.
  8. Day Seven :  Students will begin the Creative  Task and review the web resources and begin their Power Point Presentation
  9. Day Eight:  Students work in their teams and continue to create their slide shows.
  10. Day Nine:  Students present their Power Point presentations to the class.


Supplemental Materials –None


Evaluation of Students –

           

Beginning

1

Developing

2

Accomplished

3

Exemplary

4

Score

 

Students will explore a range of sources to find information of personal/professional interest

 
Students's paer is less than one page, has many errors and only identifies  some of the skills and abilities necessary for  a management position.  The web resources were not used. . .
Student's paper is less than one page  and has some errors.  The content  identifies some of the skills and abilities needed  and briefly relates to the web resources.
Student's paper is one page and has a a few errors.  The content includes the skills and abilities of successful manager and uses some of the web resources. 
Student's paper is one or more pages and is error free.  The content fully describes the skills and abilities necessary for a successfull manager and relates to the web resources. 

 

Students will be able to develop questions to obtain information from the coach and members of a sports team.

 

 
Student's questionnaire had less than 8 questions.  Information was irrelevant or was missing.  A minimal  amount of  web resources were used .
Student's developed a questionnaire with at least 8 questions.  Some information was obtained from the coach and sports team.
A few resources from the web resources were used 
 Student's developed  at least 9 questions and obtained   good information from the coach and sports team members.  Only  some of the web resources were used. 
Student's developed  10 or more  questions  and obtained  excellent relevant information from the coach and the sports team.  The team used  the  suggestions of the web resources.  .

 

Choose the most appropriate formats for presenting a range of information

 
Student's did not use a template to design their brochure.  There were many formatting mistakes and the pictures and text were  hard to read.
Student's  used a template for their brochure but the  brochure was not formatted correctly.  Some of the  pictures and text were hard to read.  .
Student's  used a template  and some of the information  was formatted.A few of the pictures and text were not formatted properly and hard to read.   .
Student's used  a template to design their brochure and the pictures and text were formatted and  readable. 

 

Students will be able to compose an informational brochure about a school sports team. 

 
Student's brochure was missing more than 3 of the required elements.  A lot of the  team  information was missing .
Student's brochure was missing at least 2 elements of the requirements.  Some information on the team was  missing or irrelevant .
Student's brochure was missing one of the requirements.  Some information about the team was missing. . .
Student's brochure met all the requirements, used a template, had at least one picture, quote  from  team member and coach and used  at least 2 formatting effects.  .All the infomation about the team was included. .

 

Students will be able to create a Power-Point presentation that is a promotional advertisement of a sporting event.
Students did not work effectively as  a team.  The presentation  had less than 5  slides and there were more  than 3 requirements missing.  
Student's  did not work fully as a team and the presentation  had 5  slides.  Two or more of the requirements were not  included in the presentation. . .
Student's  worked as a team and the presentation was  at least six slides and was missing  one of the requirements of the slide show. . .
Student's worked as a team to create a Power Point presentation that was at least 7 slides.  The slide show met or exceeded all requirements.   

           
            
            
            
            
            


Evaluation of the Lesson –
I will evaluate the lesson by first observing the individual students to see how they navigate within the resource websites of each task.  I will look at the products of each individual task to see if the web resources given were relevant and used to complete the task.  I will evaluate the students as a whole based on the grading rubric to see if one area was consistently less than the accomplished score.  I will modify any part of the lesson for the following year.  If any consistent difficulties were noticeable in an individual or the class, I would include more formal lessons in the year to guide them to mastery of skills. I will also have a class discussions with the students to see what parts of the webquest lesson were enjoyable and meaningful in their learning process.

      OPENING DAY WEBQUEST


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